Artificial intelligence will come to the ears in a few days

Aurelie Jean, Doctor of Science and Entrepreneur: “Algorithms to Challenge the World of Fragrances”.

Aurelie Jean, a science doctor and entrepreneur, has been practicing algorithmic and digital sciences in medicine, engineering, finance for over 15 years. Regularly writes for magazines to provide an understandable reading grid on science and technology. He authored three books on the Other Side of the Machine (2019), Learning is Strength (2020) and Algorithms. (2021) Published by L’Observatoire. She is the co-founder of DPEEX, a technology company that specializes in artificial intelligence, the perfect medicine for breast cancer.

Aurelie Jean will address the World Congress on Artificial Intelligence, which is being held in Cannes from April 14 to 16. Picture Dr.

You are called the temer nickname of the algorithm. You say they promise to understand and master the world. The world of technology, mechanics, science … and perfume?
Algorithms are used to answer a question, solve a problem, or understand the process of an event. We can integrate AI into perfume making for many reasons. With Robert [leader mondial des matières premières naturelles basé à Grasse, ndlr]We decided to use the algorithm to further express the perfumer’s creativity so that he could concentrate on his primary profession and open up fields of smell and creative possibilities.

Enables AI execution speed, accuracy. But perfume designers seem to be the long-term part. There is no way to the impossible crossing of the two worlds?
I don’t think so, because these algorithms still need to be well developed. Our goal is to help the perfumer and stay with him; There is no way to disturb or replace it in its time scale. We created an algorithm that could trace the perfumer’s scented signature, the underlying information on his past creations. This helps the perfume to accelerate and deepen its olfactory research.

AI is everywhere. How do you see the world of tomorrow (perfume creation)?
AI is everywhere in our everyday tools, even without us realizing it. It helps us communicate (via messaging or remote conferencing software), get around (calculate the shortest route, predict traffic, etc.), work, learn, and even take care of ourselves (an experiment, a biological test, a diagnostic evaluation) Or even the management of the hospital supply system). The world of perfume will take advantage of AI to strengthen its creative character, challenge it and broaden it. In this, Robert’s vision is correct.

What can you say to encourage readers to attend the conference? What can they find there?
They will learn a new dimension of applying artificial intelligence in our lives: perfume. Also the purpose of the algorithm is not to replace people but to help them in their work. After working with Alexis Dadier, I can tell them that perfumes are irreplaceable!

Alexis Dadier, Robert’s Senior Fragrance Perfumer

After earning a master’s degree in management at Dowfine and a master’s degree in marketing at HEC, Alexis joined Mason Dior as a product manager for Dadia perfume development. An opportunity that will redirect his career. I mean, Grass, offered to train him in perfume making. He will be an apprentice perfumer for three years before joining the company’s Paris office as Fine Fragrance Perfumer. About ten years later, she joined Symrise, then IFF and Robertet, where she is now a Senior Fine Fragrance Perfumer. In a 26-year career, Alexis has collaborated and signed with many international luxury brands, among others, creations for Givenchy, Thierry Mugler, Valentino, Com des Garcones, Chloe, Joe Malone or Boucheron …

Alexis Dadier, the famous perfume maker, will also be attending the World Congress on AI. He will talk about his job (his passion) and new technology. Picture Dr.

What does this mean for you: Putting AI in your job?
Having AI in my job means a new way of thinking about creation! Although the work of creating a perfume is shrouded in mystery and an artistic aura, its development requires precision and the use of technology or research. AI is a technological tool to optimize the knowledge of the manufacturer.

What are the strengths, weaknesses and concerns of such progress?
I don’t see any weakness or concern that may be created by AI Insofer because it is not to create a formula in place of perfume but to offer him a complementary creative approach. The brain of a perfume machine is not a machine, so it is not always tidy! Our own formula tradition is immeasurable and we don’t think of everything that can be created during our careers.

AI will help us to think before we have a brief idea about the concept we want to develop for this brief considering all our history and all our previous creations. AI thus offers an “enhanced reality” of our own, our own style, our personal knowledge.

Does adding AI to creating a perfume disturb the image of your skill, which is achieved by walking in the garden around flowers and trees?
AI does not take away from our creator personality or the skills acquired over time. This experience, whatever happens, improves over time according to our experience. AI helps us to think about our entire creative and fragrant life instead of just grasping a small part, often the most recent. This is an opportunity to become a “super self” by increasing our chances of reflection and creation. In this, I thank Aurelie Jean who is truly a superwoman!

What can you say to entice the reader to join the conference?
Readers will be able to go behind the scenes creating a perfume, which in itself is quite unknown. Above all, they will discover that the two disciplines that combine to create a new fragrance together within a practical field framework designed for a very distant priority, the WAICF conference.

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