Meet ANA, the amazing virtual studio influencer behind PUBG.

The studio behind video game PUBG has just announced ANA, a virtual influencer designed for Web 3.0. Developed using the unrealistic engine of Epic Games, this amazing “virtual human” will soon release its first song.

CraftonSouth Korean development studio behind the game PlayerUnknown’s Battleground (PUBG)Just lifted the veil “Virtual People”. Baptized “ANA”, the digital creation is presented as the company’s new mascot.

Strongly proud to have ANA “Blurring the lines between a hyper-realistic look, a digital character and a real person”. As shown in the illustrations published by Crafton, many of the details are reminiscent of the human body, e.g. “Fine down” Which covers the skin.

Studios have also sprung up A voice for ANA Thanks to deep learning, learning technology that allows an artificial intelligence to understand the world without outside help. In this way, ANA can “Act and sing like a real person”.

A virtual human being designed with an unreal engine

For the amazing ANA development, Crafton relied Unreal engine, A video game engine created by Epic Games. Ownership Engine is a tool for designing virtual people, MetaHuman Creator. According to Epic Games, this software is capable of very realistic face and body design.

On his website, the studio behind Fortnite describes Metahuman as one “Complete structure that enables any creator to use highly realistic human characters in imaginative ways.”. This could be photorealistic people Made in minutes Using software, advance epic games. Developers can customize a character’s hairstyle or dress with just a few clicks.

According to Epic Games, Metahuman can run “High-end PC with RTX graphics card”. The software is currently Initial access available Via a web browser.

Note that Krafton has already demonstrated its advances in virtual human design last February. The publisher posted a video of his creation on YouTube. The footage gives an idea of ​​what ANA dynamics will look like.

A Celebrity of the Future Web 3.0?

In its press release, Krafton presents as ANA A virtual celebrity. “We hope he attracts the interest and popularity of General Z around the world.”, Says Josh Siouxin Shin, head of Crafton’s Creative Center. The firm specifies that the purpose of the ANA “Increasing community engagement globally” And his “Web 3.0 Ecosystem”.

Presented as the future, Web 3.0 designates a decentralized version of the Internet. Development Studio has shown interest in several key components of Web 3.0 in the past. Krafton has significantly established a partnership with Solana Blockchain. The agreement provides for the creation of non-fungible tokens (NFTs) and blockchain-based games. The publisher also contacted Naver Z, a subsidiary of the South Korean platform Naver. As part of the partnership, the two companies plan to create a metavers where NFTs will play a major role.

ANA will launch its own song

The South Korean company plans to become ANA Influential in many areas In the entertainment and sports industry. Crafton plans to launch ANA to talk about his creation. ” An original music title. Thanks to deep learning, Crafton’s virtual creation will apparently compose and serve its own songs.

This is not a first. Several projects have already been used Artificial intelligence for composing music. No one in particular thinks about the lost tape of 27 club initiatives. With the help of Google’s Magenta program, researchers have designed an artificial intelligence capable of composing songs like Nirvana or Amy Winehouse’s Kurt Cobain.

Krafton obviously aims to do One of the first Metaverse influencers, This digital world is accessible in virtual and augmented reality. The studio has promised to release more information about the project “Through pictures, videos and an original story later this year.”. Crafton will obviously offer a personality and a story to his virtual influencer.

ANA recalls the neon project of Star Labs, a subsidiary of Samsung. The organization has developed “Artificial humans” Designed and animated using artificial intelligence.

We will be reminded of that The concept of a virtual influencer In 2016, two members of the California-based firm Brood, which specializes in robotics and artificial intelligence, launched a digital influencer named Lil Mikela on Instagram. Success was immediate. Now, it has more than 3 million subscribers on social networks.

In the case of Lil Mickellar, he has appeared on many other influential social networks. For example, Guggimon, Scary Rabbit, FN Meka, Robot Wrap Specialist or PRO Bike Gear brand athlete Ian Gottlich.



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